Something has been bugging me for a while now. It’s not a new issue but something that has been slapping me on the head daily for the last few months more than it has done in the past. Maybe it is the continued economic struggles the world is going through. Maybe it is the Occupy [...]
Archive for the ‘consumers’ Category
Is Sustainability Just A Band-Aid?
Posted in activism, Africa, business, business realism, business strategy, capitalism, cars, climate change, co-responsibility, community, companies, compensation, consumers, consumption, corporate citizenship, Corporate Sustainability, cost, CSR, CSV, culture, earnings, emissions, energy, environment, ethics, global, global warming, leadership, manufacturing, money, mutual responsibility, poverty, products, profits, public responsibility, purpose, realism, recession, responsibility, revenues, Shared Value, shareholders, society, sustainability, Uncategorized, value, values, tagged capitalism, consumption, CSR, environment, parity, products, profits, purchase, shared value, society, sustainability, system on December 8, 2011 | 2 Comments »
How about some “activist realism” for business?
Posted in activism, activist realism, activists, business, business associations, charity, co-responsibility, communications, community, companies, consumers, corporate citizenship, Corporate Sustainability, engagement, ethics, green, leadership, messaging, mutual responsibility, NGOs, nonprofit, partnerships, philanthropy, profits, realism, responsibility, society, stakeholder engagement, sustainability, tagged activist realism, business, business realism, CSR, NGOs, shareholders, stakeholders, sustainability on July 29, 2011 | Leave a Comment »
I wasn’t planning on writing a blog today but this piece in my favorite newspaper, The Guardian (yes, I am the typical lefty reader), made me roll my eyes. The piece is very well intended and generally pretty good advice for charities – Charity funding: How to approach business for help. I agree that charities [...]
Build it (green) and they will buy?
Posted in activists, brands, business, climate change, co-responsibility, communications, companies, consumers, corporate citizenship, CSR, CSV, environment, global warming, green, marketing, messaging, products, responsibility, Shared Value, sustainability, tagged communications, consumers, CSR, environment, green, sustainability on July 28, 2011 | 2 Comments »
Everything seems to be turning green. And there is nothing wrong with that – companies creating new, innovative products and services that are good for them and good for the environment. But consumers haven’t completely bought into this yet. A number of green products aren’t flying off the shelves the way companies anticipated. Why is [...]
Consumers, Do They Really Care?
Posted in brands, cause, cause marketing, consumers, corporate citizenship, CSR, marketing, products, purpose, responsibility, society, sustainability, value, values, tagged consumer behaviour, consumers, CSR, purpose, sustainability on April 15, 2011 | 2 Comments »
This post of mine was originally posted on the goodpurpose blog. Once again, I realized that a conclusion that I drew one year ago on Corpprate Social Reality still holds true: there are a myriad of factors influencing consumers’ purchasing decisions, and purpose can be a point of differentiation for brands. The goodpurpose study validates my claims. The most recent [...]
Climate Change Just Isn’t Cool
Posted in activism, activists, brands, business, carbon neutral, cars, climate change, communications, consumers, CSR, culture, emissions, energy, environment, global warming, green, products, sustainability, tagged brands, business, climate change, cool, CSR, global warming, sustainability on March 30, 2011 | Leave a Comment »
I have been trying really hard. Really, really hard. You know. To be a treehugger. I think the whole concept of being a treehugger is really cool. You get to have the beard, the nice lean and muscled body, tanned and tough as nails. With my sunglasses and Bermuda shorts. Sandals and a knowing look [...]
Can I interest you in a green Blow Up Doll?
Posted in brands, climate change, consumers, environment, green, sustainability, tagged consumers, environment, green, sustainability on February 10, 2011 | 1 Comment »
Okay, so I don’t really want you to buy a blowup doll. Not even a green one. But it seems as if we think consumers will buy anything green – or rather that a green product will have an edge over competing not-so-green products. Consumers might be more interested in the environmental factors of a [...]
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Recent Posts
- Is Sustainability Just A Band-Aid?
- The Future of Business and Sustainability
- How about some “activist realism” for business?
- Build it (green) and they will buy?
- The Business of Business
- It’s not always greener on the other side
- Consumers, Do They Really Care?
- Climate Change Just Isn’t Cool
- CSR: It’s Evolution, Not Revolution
- Start Dating – The Rules of (Stakeholder) Engagement
February 2012 M T W T F S S « Dec 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 Categories
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Me on Twitter
- Near-sighted: Ending Quarterly Capitalism http://t.co/8MImHnN3 #CSR #sustainability 17 hours ago
- Pride in the workplace: Of companies and closets http://t.co/a1BWJKlC #CSR 17 hours ago
- If you can't handle the heat, get out of global warming: A 'Touché!' From Climate Scientists http://t.co/euLSFjLR #sustainability 17 hours ago
- A Kindle on Fire: Amazon Subsidiary Selling Meat of Protected Whales, Probe Finds http://t.co/zYh39PRm #sustainability 17 hours ago
- Put that in your burrito and smoke it: Did Chipotle’s Grammy ad scare Big Ag? http://t.co/8QeY0knI #sustainability 17 hours ago
